Broadcast Media articles:

MySpace Cautiously Tests Audio Spots


Tagged with:

myspace, radio

Published Feb. 22, 2010 at 5:24 a.m.
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The site is testing in-stream audio ads through a partnership with online radio ad network TargetSpot, hoping not to alienate users ...

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Bing Increased Share of U.S. Search Market in January


Tagged with:

search

Published Feb. 22, 2010 at 3:32 a.m.
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Microsoft's search engine was the big mover of the month, showing a 5 percent gain, according to Experian Hitwise ...

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Scottrade Tests New Yahoo Search Ad Unit


Tagged with:

search

Published Feb. 22, 2010 at 3:31 a.m.
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Yahoo is testing new search ad targeting and placements on its search site ...

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Facebook Dominates U.K. Mobile Internet Use


Tagged with:

facebook, social

Published Feb. 22, 2010 at 3:10 a.m.
706419-facebook-dominates-u-k--mobile-internet-use

Social network accounts for 40 percent of page views from U.K. mobile devices ...

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Video: A Talk with Bloomberg '09 Digital Strategist


Tagged with:

digital, media, social

Published Feb. 22, 2010 at 2:32 a.m.
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View a Q&A with Jonah Seiger, lead digital strategist for Bloomberg's 2009 campaign at Social Media Week, an event sponsored by ClickZ and held in conjunction with Personal Democracy Forum ...

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Toyota Goes Digital to Communicate Recalls


Tagged with:

digital, media

Published Feb. 22, 2010 at 2:32 a.m.
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As Toyota tries to limit brand damage created by recent recalls through digital media like ads and video, the auto firm is also battling competitors taking advantage of the situation ...

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Break Media Buys FileFront, Increasing Gamer Audience


Tagged with:

media

Published Feb. 22, 2010 at 2:25 a.m.
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Acquisition is Break's first major expansion into editorial gaming sites ...

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Ad Council and Other Nonprofits Ramp Up Social Media Efforts


Tagged with:

media, social

Published Feb. 22, 2010 at 2:25 a.m.
706381-ad-council-and-other-nonprofits-ramp-up-social-media-efforts

PSA org to use social sites in over half of its 50 campaigns this year ...

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Razorfish Media VP Sarah Baehr Exits


Tagged with:

media

Published Feb. 22, 2010 at 2:19 a.m.
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The interactive agency's top media exec had handled strategy for CapitalOne, Victoria's Secret, and others ...

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Facebook Yanks #2 Spot from Yahoo


Tagged with:

facebook, media, social

Published Feb. 19, 2010 at 6:26 p.m.
706385-facebook-yanks--2-spot-from-yahoo

Social media site Facebook has replaced internet portal Yahoo as the second-most-popular web site in the US, according to compete.Facebook Grows, Yahoo SlowsIn January 2010, Facebook drew about ...

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